LANSEN Shines at 2026 China F&B Industry Festival in Hangzhou
From March 24 to 26, 2026, the 2026 China F&B Industry Festival and the 35th HCC Global Food & Beverage Industry Expo opened at the Hangzhou Grand Convention & Exhibition Center. Jointly hosted by the World Federation of Chinese Catering Industry and Hongcan Network, the event carried the theme “Competition & Collaboration, Win-Win Growth,” bringing together over 10,000 F&B executives, founders, and industry experts.
LANSEN Group arrived at Booth C13 with its high-efficiency commercial space build-out solutions for the food & beverage sector. On day one, the booth became one of the most visited spots on the floor, drawing continuous interest from restaurant brand representatives and designers.
From Tongue to Space: A Full-Link Build-Out Partner
At the opening ceremony, Ling Fei, Co-Founder of LANSEN Group, joined industry leaders to discuss new opportunities for the F&B sector. His message was consistent with LANSEN’s positioning: moving “from tongue to space,” and using full-link commercial build-out capabilities to drive new growth for restaurant businesses.
As competition shifts from saturated internal rivalry to collaborative win-win models, LANSEN positioned itself not just as a material supplier, but as a systemic partner for scalable store expansion.
StoreMix: Whole-Store Matching for Chain Restaurants
At the booth, the LANSEN team presented StoreMix, its whole-store matching solution built for end-to-end F&B space delivery.
StoreMix is powered by four efficiency principles—the “plus, minus, multiply, divide” build-out methodology:
Plus stands for better visual impact. Through customized color, craft, and performance options, LANSEN upgrades the look and feel of every space.
Minus stands for leaner management. Centralized sourcing and standardized SKUs remove fragmented supply chains, cutting communication, inventory, and after-sales costs.
Multiply stands for higher efficiency. Scenes are broken into standardized modules—ceiling, wall, floor, facade, and cabinetry—so stores can be assembled like building blocks.
Divide stands for lower cost. Industrial production and prefabricated delivery shorten schedules and reduce overall build expense.
With modular and prefabricated logic, StoreMix solves the traditional pain points of long renovation cycles and inconsistent quality. It gives chain restaurant brands a one-stop path from design development to on-site assembly, supporting both high-speed replication and personalized brand expression.
Booth Conversations and Media Spotlight
Throughout the event, LANSEN specialists held deep-dive conversations with visitors on material selection, cost control, standardized execution, and brand consistency. Samples, real-project case books, and the StoreMix system drew strong attention.
During the festival, media partners and the host’s creator alliance visited Booth C13 for interviews. Ling Fei and Zhang Bo, General Manager of the LANSEN Group Design Center, shared frontline insights on F&B space build-out, helping the industry better understand LANSEN’s service value.
To make the exchange more engaging, the booth also featured interactive lucky draws—custom Star-Chain Rabbit figures, LANSEN tote bags, and branded gifts became a lively attraction for attendees.
Proven at Scale
LANSEN has spent two decades building commercial space systems. The company has delivered solutions for over 100 listed enterprises and more than 1,200 commercial chain brands.
That track record is what makes LANSEN a reliable partner for the “10,000-store era”: standardized quality, industrialized efficiency, and flexible aesthetics.
Invitation Continues
The festival ran through March 26 at Booth C13, Hangzhou Grand Convention & Exhibition Center. LANSEN welcomed partners, founders, and designers to experience StoreMix firsthand—and to build the next generation of efficient, high-performing F&B spaces together.
About LANSEN
LANSEN is a commercial space prefabricated interior solutions provider. We specialize in decorative surfaces, wall systems, flooring visuals, cabinetry finishes, and turnkey fit-out solutions for chain retail, F&B, hospitality, and workspace brands. With two decades of material expertise and large-scale delivery capability, LANSEN helps designers and brand owners turn spatial vision into repeatable, high-performance business infrastructure.
.webp "ML Carbon Panel")
