Project Name: HUAWEI Experience Showroom (All-Scenario Experience Space)
Location: Not publicly disclosed
Project Type: Technology Retail / Brand Experience Center (Consumer Electronics Zone, Smart Vehicle Display Area, Lounge)
Area: 800 sqm
Products Applied: Decorative Panels / Laminate Surfaces (Finish: D4020-3 Cream)
Application Areas: Wall cladding, Display backdrops, Custom cabinetry, Door frames, Selective ceiling details
The project is a HUAWEI-branded experience center integrating consumer electronics, smart devices and automotive display. Rather than adopting an overly industrial aesthetic, the design establishes a continuous, low-saturation cream-colored base paired with open planning and linear lighting to create a welcoming, pressure-free tech-retail atmosphere.
Light-toned wall and furniture surfaces form a seamless envelope that both highlights product screens and provides a clean canvas for the vehicle display zone. Warm accent lighting and greenery soften the commercial edge. Through restrained material expression, the space achieves a coherent narrative transition from personal devices to mobility scenarios.
D4020-3 Cream panels serve as the primary finish, delivering a soft off-white warmth that contrasts gently with metal fixtures, glass and automotive paintwork. Systematic color control ensures visual continuity across the 800 sqm footprint while meeting durability, cleanability and refurbishment requirements typical of high-traffic technology retail.
The specification centers on LANSEN decorative panels in D4020-3 Cream, applied to walls, custom display units and backdrop systems.
This finish presents a soft cream-white tone with subdued surface sheen—avoiding harsh glare under showroom lighting while enhancing overall brightness and approachability. It acts as a material “soft counterpoint” to black product screens, silver metal trims and cool vehicle surfaces, preventing the sterility of pure white interiors. As a unified finish across vertical and horizontal planes, it reduces visual fragmentation.
The panel system offers dimensional stability, stain resistance and ease of cleaning, engineered for the wear demands of 800 sqm of daily high foot traffic. Modular processability also supports standardized brand construction and efficient future refreshes.
