
LANSEN Channel Sales Center Closes Mid-Year Rally with “Breaking Waves” Momentum
On July 10, the LANSEN Channel Sales Center 2025 Mid-Year Conference concluded in Longgang, Shenzhen, under the theme “Breaking Waves, Competing the Current.” More than a routine review, the gathering became a calibration point—aligning every city operation service center around the company’s strategic goals for the second half of the year. Backbone teams from across the national channel network came together to turn the past six months into clarity, and clarity into action.

Chairman’s Charge: Compete with Strategy, Not Just Effort
Ling Kaizhou, Chairman of LANSEN Group, opened with an empowering address. He recognized the channel team’s first-half results and thanked members for their front-line execution. His message set the bar higher: align tightly with corporate strategy, deepen customer value, and treat every market as a system to be won—not a deal to be closed. For LANSEN, sales is not volume alone. It is the external expression of product, supply chain, and delivery reliability.

H1 Review, H2 Blueprint
Li Zhen, General Manager of the Channel Sales Center, delivered the half-year enablement report. The session reviewed overall operations, decoded market dynamics and competitive shifts, and deployed H2 priorities with concrete targets. The report was candid about gaps and precise about direction—moving from “we worked hard” to “we know exactly where to win.” City operation centers then took the stage one by one, breaking down performance, client development, marketing, and team building, while mapping local H2 plans to tangible measures.

Cross-Functional Backbone
The rally was not sales-only. Xie Changhong (HR & Administration), Chen Fenli (Finance), Yu Jiang (IT), and Guo Xiubi (Operations Management) joined on-site to back the front line. Each function translated its mandate into sales enablement: talent building, financial risk control and funding support, digital systems, and process optimization. The signal was clear—when LANSEN sells, the whole machine moves with it.

Strategy Lens from the Outside In
Strategic advisor Liu Shaorong brought an industry-level view. He interpreted macro trends, uncovered hidden demand in commercial interiors, and pushed the team to innovate sales models rather than repeat playbooks. His cue: follow the market’s structural shift, expand scenario-based solutions, and seize first-mover positions in crowded segments.
From the Room to the Water
The “Together in One Boat, Hundreds of Boats Competing” extension activity put the theme into the body. In uniform gear, LANSEN partners boarded dragon boats—rain, spray, and synchronized oars turning “breaking waves” from a slogan into muscle memory. Later, the fireside night session slowed the pace: teammates sat close, reviewed wins and misses, shared growth stories, and rebuilt trust before the next sprint.
Why This Matters for LANSEN
LANSEN was founded in 2006 and is headquartered in Shenzhen. We run an integrated model—R&D, design, flexible manufacturing, supply chain, sales, and turnkey delivery—through 50+ city operation service centers nationwide. A mid-year rally like this exists to protect that model: so the field team sells what the factory can build, the supply chain can ship, and the delivery team can install store after store.
What Comes Next
Second half, same current—but sharper. LANSEN channel teams will push deeper into chain retail, F&B, hospitality, and workspace segments, with standardized materials, scenario kits, and faster national rollout. The promise from the stage was simple: one system, one pace, one direction.
About LANSEN
Founded in 2006 and headquartered in Shenzhen, LANSEN is a commercial space prefabricated interior solutions provider. We specialize in decorative surfaces, wall systems, flooring visuals, cabinetry finishes, and turnkey fit-out solutions for chain retail, F&B, hospitality, wellness, and workspace brands. With flexible manufacturing, a national delivery network, and full-link capabilities from R&D to on-site assembly, LANSEN helps brands turn spatial vision into repeatable, high-performance business infrastructure.